Social media this – social media that. That’s all you hear these days as new social media “shiny objects” appear almost daily. I'm here to tell you that email marketing is where it’s at. Jack Mize from Influencers Radio recently called me the ultimate expert at using email marketing campaigns to grow and nurture a business’ customer base.
I am often asked how to collect custom information from contacts into Infusionsoft without using up valuable custom fields. Infusionsoft has a limit of 100 custom fields and these can get consumed very quickly when used to collect all sorts of information about contacts.
Inbound marketing is the most effective way in the modern age to turn strangers into visitors, visitors into leads and leads into customers. It is transforming the way the world does business.
A few years ago I set out on a mission that I had no idea would result in the creation of my new company - Getudigital.