A Membership Site Model For Every Business

Every business on the planet could benefit from a membership model. Whilst not strictly a membership model, subscription models also go part the way of membership models in satisfying buyer problems on a regular basis. In doing so, they create convenience for customers and loyalty and continuity income for businesses.

Not sure how you could apply a membership site or subscription model to your business? Check out this great example to get your brain thinking...

You've probably heard how paramount your sales pipeline (or sales funnel) is to having a successful business. To fill your sales pipeline, you need to generate new leads.  Without them, you have no new customers, no new income and you'll have limited growth potential.  Need I say more?

So why does almost every business owner I speak with say they have no idea about how to systematically fill their funnel with new leads?  Maybe because, unless you're one of the few people who like structure and process, creating new content to attract the right type of target customer and employing processes to systematically move them along their buying journey, while methodically and consistently following up with them actually kind of sucks! You need to work out which content to write, which offers will entice your prospects to exchange their email? What information should you collect from them to help determine if they're in your target market? Ughhh where to even start?

Need some inspiration? Download our free guide on the 30 Greatest Lead Generation Tips, Tricks and Ideas.

Well dear friend, the time for excuses is over.

After you read this post, there will be no reason for not consistently filling your funnel with new leads every day - and doing it quickly. Not only am I going to provide you with the components of your lead generation machine, but I'm also going to give you the 30 greatest lead generation tips, tricks and ideas to put your machine in place, FAST!  Here's what we'll cover:

• The four key components of lead generation with Inbound Marketing
• Create irresistable offers
• Ensure you have a clear Call To Action
• Create landing pages which convert
• Use 'appropriate' forms

Social media this – social media that. That’s all you hear these days as new social media “shiny objects” appear almost daily. I'm here to tell you that email marketing is where it’s at. Jack Mize from Influencers Radio recently called me the ultimate expert at using email marketing campaigns to grow and nurture a business’ customer base.